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Fractal Analytics, founded in March 2000, is a worldwide enterprise AI and analytics company that supports major businesses in making more intelligent decisions. With over two decades of experience, the company cerates AI solutions by a combination of its deep technical know-how with domain and functional expertise. Fractal’s strengths comprise its leadership in a strong-growing AI market, long-standing partnerships with leading global clients, integrated technical and domain expertise, a culture of transparency and trust, a proven track record of innovation, and founder-led leadership with a long-term vision
Fractal Analytics Ltd. has filed a Draft Red Herring Prospectus (DRHP) with SEBI on August 12, 2025 to raise funds through Initial Public Offer (IPO). Fractal Analytics Ltd. IPO is a Book Build Issue of ₹4,900.00 crores consisting of a fresh issue of shares worth Rs ₹1,279.30 crores and an offer for sale (OFS) of ₹3,620.70 crores. The equity shares are proposed to be listed on NSE and BSE. Kotak Mahindra Capital Company Limitedd. is the book running lead manager and MUFG Intime India Private Limited. is the registrar of the issue. Key details like IPO dates, IPO price bands and lot size are yet to be announced. The promoters of the company are Srikanth Velamakanni, Pranay Agrawal, Chetana Kumar, Narendra Kumar Agrawal and Rupa Krishnan Agrawal and their shareholding pre-issue is 18.30%
| Category | Details |
| Issue Type | Book Built Issue IPO |
| Total Issue Size | ₹4900 crore |
| Fresh Issue | ₹1279.30 crore |
| Offer for Sale (OFS) | ₹3620.70 |
| IPO Dates | TBA |
| Price Bands | TBA |
| Lot Size | TBA |
| Face Value | ₹1 per share |
| Listing Exchange | BSE, NSE |
| Shareholding pre-issue | 14,15,52,559 shares |
| Shareholding post-issue | 15,96,46,975 shares |
| Application | Lots | Shares | Amount |
| Retail (Min) | TBA | TBA | TBA |
| Retail (Max) | TBA | TBA | TBA |
| S-HNI (Min) | TBA | TBA | TBA |
| S-HNI (Max) | TBA | TBA | TBA |
| B-HNI (Min) | TBA | TBA | TBA |
| Investor Category | Shares Offered |
| QIB Shares Offered | Not less than 75% of the Offer |
| Retail Shares Offered | Not more than 10% of the Offer |
| NII (HNI) Shares Offered | Not more than 15% of the Offer |
| KPI | Value |
| Earnings Per Share (EPS) | ₹14.49 |
| Price/Earnings (P/E) Ratio | TBD |
| Return on Net Worth (RoNW) | 12.6% |
| Net Asset Value (NAV) | ₹104 |
| Return on Equity (RoE) | 12.72% |
| Return on Capital Employed (RoCE) | 15.76% |
| EBITDA Margin | 14.40% |
| PAT Margin | 8% |
| Debt to Equity Ratio | 0.15 |
The Net Proceeds are intended to be utilised as per the details provided in the table below:
| Particulars | Amount (in ₹ million) |
| Investment in one of our Subsidiaries, Fractal USA, for pre-payment and/ or scheduled repayment, in full or in part, of its borrowings | 2649 |
| Purchase of laptops | 571 |
| Setting-up new office premises in India | 1211 |
| Investment in (a) research and development; and (b) sales and marketing under Fractal Alpha | 3551 |
| Funding inorganic growth through unidentified acquisitions and other strategic initiatives, and general corporate purposes | [●] |
Note: *To be determined upon finalisation of the Offer Price and updated in the Prospectus prior to filing with the RoC
| Particulars | 31 Mar 2025 | 31 Mar 2024 | 31 Mar 2023 |
| Assets | 28,576 | 23,920 | 22,487 |
| Revenue | 27,654 | 21,963 | 19,854 |
| Profit After Tax | 2206 | (547) | 1944 |
| Reserves and Surplus | 17,501 | 14,026 | 13,400 |
| Total Borrowings | 2662 | 2501 | 3256 |
| Total Liabilities | 10,922 | 9721 | 8853 |

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Leading Player in a Large and Growing AI Market
Fractal is India’s leading pure-play enterprise data, analytics and AI company, recognised globally, with capabilities across the DAAI value chain. They recorded revenue growth at a CAGR of 18.0% over Fiscals 2023 to 2025 compared to the DAAI global third-party market’s CAGR of 11.0%, demonstrating their ability to win market share. While incorporated in India, they cater to a global clientele, with 91.6% of their revenue in Fiscal 2025 from clients located outside of India. They have also achieved global recognition through various industry awards.
Long-Standing and Growing Relationships with Marquee, Global Clients Contributing to A Diversified Revenue Base
Fractal works with marquee clients across focus industries such as CPGR, TMT, HLS and BFSI. Their clients include Citi, Costco, Franklin Templeton, Mars, Mondelez, Nationwide, Nestle, Philips, among others. Their revenue base is diversified both across and within our focus industries. Their revenues from their focus industries grew at a CAGR of 16.8% from Fiscal 2023 to Fiscal 2025. They strive to be a strategic partner to clients by delivering a wide range of end-to-end AI solutions across business functions and teams.
Deep and integrated technical, domain and functional expertise
The company designs, builds and delivers end-to-end AI solutions to clients across industries leveraging their technical, domain and functional capabilities and expertise. They have strong AED capabilities including Gen AI, machine vision, algorithmic decision making, cloud and data engineering, behavioural science and human-centred design, amongst others. Their AI expertise and capabilities are further strengthened through partnerships with large-scale cloud infrastructure providers such as Google Cloud, foundation model providers, AI labs such as Open AI, software companies, leading enterprise AI software providers such as C3 AI, and data aggregators such as Nielsen IQ.
Track Record of Inventing and Investing To Benefit Clients
Fractal has demonstrated a track record of inventing, by identifying emerging trends in AI, developing new AI solutions, which is evidenced by investments in R&D and acquiring businesses to expand our capabilities. Employees are encouraged to innovate through participation in conferences and expos, interaction with the research community as well as publishing of research papers. These have been recognized by global journals and conferences including Artificial Intelligence Applications & Innovations (“AIAI”), IEEE, ICLR, NeurIPS and Cognitive Computational Neuroscience (“CCN”).
Culture of Trust, Transparency & Freedom to Nurture Talent
The company continually strive to enhance AED capabilities by scaling their teams and upskilling and reskilling them. They focus on continuously training and upskilling employees through training and development programmes which include, (i) Fractal certified programs, external learning partnerships, internal learning programs, our in-house training academy and training through Analytics Vidhya. They have been awarded “Great Place to Work” by Great Place to Work® in India consistently for the last eight years (CY 2018 to 2025).
Experienced Founders-Led Management Team Focused on Building Fractal for the Long Term
The founders have been leading the business for over 25 years since inception and have been instrumental in AI vision and thought leadership. The co-founder, Srikanth Velamakanni, brings extensive expertise in AI. The co-founder, Pranay Agrawal has been recognised as one of Analytics India Magazine’s Top 20 CEOs of Data Science Service Providers, 2023. In 2019, Indian Institute of Management, Ahmedabad awarded Srikanth and Pranay the Young Alumni Achiever’s Award in the field of Entrepreneurship. The directors have diverse business experience in areas including technology, investment, marketing and consulting and many of them have held senior leadership positions in well-known organisations.
Company Overview
Founded in the year 2000, Fractal Analytics Limited stands as a globally renowned enterprise AI company. With more than 25 years of operational history, the company’s vision is to enhance decision-making in client enterprises through advanced AI-driven solutions. As of March 31, 2025, Fractal’s offerings are organized into two main segments:
These segments together address a wide array of needs across various industries and functions, providing tailor-made solutions for every business challenge.
Client-Centric Solutions
Fractal Analytics delivers end-to-end AI solutions that assist enterprises in navigating the entire AI transformation journey. Key areas of business impact include:
In Fiscal 2025, Fractal served 113 “Must Win Clients” (MWCs), including Citi, Costco, Nestlé, Philips, Mars, and Franklin Templeton. Notably, it partnered with a majority of the “magnificent seven” companies
Industry Focus
The company’s domain expertise spans:
By Fiscal 2025, Fractal worked with 10 of the 20 largest CPG companies, eight of the top 20 TMT players, and several leading BFSI, HLS, and retail enterprises.
Recognition & Innovation
Fractal has been consistently recognised as a global leader in analytics and AI by Forrester and Everest Group. Its research initiatives include Kalaido.ai (a diffusion-based text-to-image model), Vaidya.ai (medical foundation models), and Project Ramanujan (reasoning models).
Culture & Growth
Fractal’s people-centric culture has earned it recognition as a “Great Place to Work” across multiple countries. With a strong leadership team and sustained client relationships, the company continues to expand its AI capabilities to create long-term value and aspires to be the most respected enterprise AI company worldwide
Technological advancements, a competent workforce, and more corporate acceptance are fuelling India’s fast growth in A͏I and a͏nalitycs in͏d͏ustry. India’s artificial intelligence (AI) ͏marke͏t is expected to ͏grow at a CA͏GR of 25–35%, reaching $17Bn ͏by 2027.
Important Drivers of Growth
Segmentation of the market
Peer Group Comparison
Acquire and Grow “Must Win Clients”
Fractal Analytics focuses on creating exceptional value for its “must win clients” by leveraging AI across enterprises. The company deepens client relationships, strengthens sales, account management, and alliances teams, and integrates client data ecosystems, while upskilling talent and using Gen AI for go-to-market initiatives globally.
Enhance Client Outcomes and Satisfaction
Fractal Analytics prioritizes client satisfaction through integrated teams led by business partners who understand client priorities. The company aligns AI solutions to meet these priorities, measuring success via NPS, and continuously improving delivery, technical capabilities, and engagement to enhance enterprise decision-making and client outcomes.
Expand Capabilities through AI Research and Product Innovation
Fractal Analytics invests in AI research and innovation to stay ahead of technological advancements. By exploring Gen AI, quantum computing, and computational neuroscience, the company develops new AI solutions, acquires complementary businesses, and builds products to align with client readiness, value creation, and enterprise adoption.
Advance Frontiers in AI and Consumer-Facing Products
Fractal Analytics develops advanced AI systems, including Kalaido.ai and Vaidya.ai, focusing on knowledge, reasoning, and action systems. It publishes research, open sources models, and launches consumer AI products to demonstrate real-world applications, co-creating capabilities with educational institutions and inspiring enterprise clients to adopt AI solutions.
Build AI Products for Enterprise Clients
Fractal Analytics invests in Cogentiq, its agentic AI platform, to accelerate AI product development with low-code, security, governance, and interoperability features. It advances multi-agent systems like Pioneer, ports existing products to enterprise-ready solutions, and spins off successful AI initiatives as independent Fractal Alpha companies.
Continue Building a Great Place to Work
Fractal Analytics fosters a culture of trust, transparency, and freedom, focusing on talent recruitment, upskilling, and leadership development. It encourages peer learning, leverages AI-powered tools for operational efficiency, and enhances internal processes to support continuous employee growth and high-performance AI solution delivery.
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